fromLogRocket Blog
2 days agoWhy great narratives beat OKRs in early-stage products - LogRocket Blog
If you've ever worked in or around startups, you've definitely seen it: a small team, new funding, great enthusiasm, and a whiteboard full of objectives and key results (OKRs). Everything appears polished, strategic, and "grown-up." However, for early-stage products, the polish might be a trap. In the early, messy, uncertain stages of product development, narrative always outperforms strategy. A compelling story not only guides your team, but it also persuades investors, early adopters, and potential hires to believe in something that doesn't exist yet.
Startup companies