#digital-monetization

[ follow ]
#creator-economy #sports-data #fan-engagement #sports-marketing #content-ownership #social-media-platforms
fromLondon Business News | Londonlovesbusiness.com
1 week ago

How data is changing the business of sports and fan engagement - London Business News | Londonlovesbusiness.com

Cheering at the stadiums and buying replica jerseys shifted to new ways to consume sports. Live matches on the Sportsbet betting platform, social media, fantasy leagues, highlights, and apps are capturing the attention of today's fans. Teams and brands understand that to keep fans engaged, they need to meet them wherever they are. This triggered an entirely new approach based on data about fans' behaviours, which proved to be just as valuable as the sports themselves.
Data science
E-Commerce
fromThe Drum
1 month ago

What do creators really want? Ownership

New platforms empower creators with ownership over their content, setting a new standard in the creator economy.
Marketing tech
fromDigiday
3 months ago

Virtual-world creators gaining traction beyond Roblox and Fortnite

UGC creators are thriving on platforms beyond Roblox and Fortnite, successfully monetizing their 3D virtual creations.
Marketing tech
fromHackernoon
1 year ago

How AI Monetizes Your Preferences - Insights from Product Manager Timofey Popov | HackerNoon

AI is significantly enhancing digital monetization strategies, leading to increased revenue and better user experiences.
[ Load more ]