Consolidation in the restaurant technology industry is expected to continue in the new year as one-stop vendors become more prevalent.
Chowly's acquisition of Targetable is part of its strategy to offer small and medium-sized businesses tools for digital channels and off-premise segments. [ more ]
Navigating 2024's Digital Landscape: 8 Strategic Trends for SMBs
Contextual advertising prioritizes relevance, user experience, and personalization by targeting ads to specific user segments.
Combine organic reach with social media advertising to engage the right audience, build brand awareness, and drive conversions.
Hyper-personalization leverages advanced technologies like AI and data analytics to deliver content and product recommendations based on individual preferences. [ more ]