#customer-journey
#customer-journey

The digital transformation has led to 'popcorn thinking,' which has indirectly shaped a non-linear journey. Potential customers navigate circular loops, freely entering or exiting any phase.

Marketing tech

fromLogRocket Blog

4 weeks ago

Leader Spotlight: Customer experience as a non-negotiable for scale, with Nick Fisk - LogRocket Blog

The point of the PMO at AT&T was to make sure that customer experience design wasn't a one-time checkbox. We wanted to ensure that we leveraged customer insights during the entire product development process.

Artificial intelligence

Brands shouldn't treat SEO as an afterthought

SEO must be central to marketing strategies as most customer journeys begin with a search.

Online marketing

fromForbes

2 months ago

Don't Ignore These Important Aspects Of The Customer Journey

Understanding the customer journey is critical for online sales success.

Optimizing product content and providing social proof significantly impact purchasing decisions.

fromHubspot

1 month ago

Online marketing

How Customer Journey SEO Turns Clicks Into Conversions

Marketing tech

fromThe Drum

2 months ago

Brands shouldn't treat SEO as an afterthought

SEO must be central to marketing strategies as most customer journeys begin with a search.

Online marketing

fromForbes

2 months ago

Don't Ignore These Important Aspects Of The Customer Journey

Understanding the customer journey is critical for online sales success.

Optimizing product content and providing social proof significantly impact purchasing decisions.

fromHubspot

1 month ago

Online marketing

How Customer Journey SEO Turns Clicks Into Conversions

UX design

Effective Tactics for Customer Journey Optimization (2024) - Shopify

fromThe Drum

1 month ago

Marketing tech

The Drum to report from Shoptalk 2025 as retail media stakes rise

fromShopify

6 months ago

UX design

Effective Tactics for Customer Journey Optimization (2024) - Shopify

fromThe Drum

1 month ago

Marketing tech

The Drum to report from Shoptalk 2025 as retail media stakes rise

more#e-commerce

fromMarTech

2 months ago

3 ways to boost your VOC program's value through journey management | MarTech

VOC teams frequently overlook the need for a journey management approach, leading to disjointed customer feedback that fails to connect with actionable insights.

Marketing tech

fromMarTech

2 months ago

Your email automation blueprint for smarter marketing funnels and customer journeys | MarTech

Effective email marketing automation relies on thoughtful planning and a clear understanding of marketing funnels and customer journeys.

Growth hacking

fromGeeky Gadgets

2 months ago

The Secret Formula to Building Sales Funnels That Actually Convert

Sales funnels can be simple yet effective with a focus on clear, results-oriented strategies.

The structure of a sales funnel should include key stages to ensure a smooth customer journey.

Growth hacking

fromGeeky Gadgets

4 months ago

How to Make a Powerful Business Growth Engine

A growth engine optimizes customer acquisition by mapping out the entire journey, improving clarity and scalability.

fromEntrepreneur

4 months ago

How to Build a Solid Go-to-Market Strategy for 2025 | Entrepreneur

In a 15-year-plus go-to-market strategy career, I have worked with hundreds of B2B companies directly, indirectly with other consultants or through any of the many accelerator programs I mentor on. During that time, I have seen a typical consistency that breaks all strategies - the lack of willingness to deep-dive research layered on poor proprietary data.

Marketing

fromMarTech

7 months ago

Unlocking the full customer journey with advanced marketing measurement models | MarTech

Digital attribution methods must evolve to capture the full customer journey due to changing privacy regulations and ineffective traditional marketing tracking.

#ai

fromHubspot

7 months ago