#creator-targeting

#creator-targeting

Creator Targeting allows advertisers to select specific creators for their ads, addressing brand safety concerns and aligning ads with relevant content.

Creator Targeting presents a new monetization opportunity for creators, with successful pilot programs showing high ad revenue potential.

X (formerly Twitter) is introducing a feature that allows advertisers to run ads next to specific content creators in an effort to avoid controversial or offensive content.

Advertisers will have more control over where their ads appear, including the ability to serve ads only on an individual creator's profile.