fromBusiness Insider
1 day agoMeet DramaBox, the app that's trying to win the micro drama race by expanding beyond werewolves and billionaire romance
Micro dramas, the soapy Asian import, have won millions of paying viewers in the US with exaggerated romances, often involving badly behaving billionaires. One of the leading players, DramaBox, knows that werewolves and love stories - including "Summer Honeymoon with My Secret Billionaire" and "Dean: My Mafia Protector" - will only take it so far. Richard Zhou, DramaBox's head of global content, said the app is looking to diversify into new storytelling styles and genres.
Television