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Marketing Is Facing A Reshaping, Not A Reckoning

AI's absence at the CMO Summit underscores its role in reshaping marketing practices rather than threatening job loss.
Adaptation is essential for marketing agencies to thrive amidst the rise of AI technology.

B2B marketing is emerging from the shadow of B2C with its own mental model of success

B2B marketing is gaining significant recognition and importance among industry leaders, indicating a shift in marketing focus for the coming decade.
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The Great Collapse: Insights From The 2024 Forbes CMO Summit

The evolving marketing landscape requires brands to break down internal silos to create consistent consumer experiences.

2024 Forbes CMO Summit

Effective marketing requires focus on outcomes rather than just efficiency, as CMOs navigate a landscape of constant change.

The Great Collapse: Insights From The 2024 Forbes CMO Summit

The evolving marketing landscape requires brands to break down internal silos to create consistent consumer experiences.

2024 Forbes CMO Summit

Effective marketing requires focus on outcomes rather than just efficiency, as CMOs navigate a landscape of constant change.
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