We always knew people took a lot of selfies, but when Apple unveiled its 2025 fall devices, it revealed that iPhone users had taken over 500 billion selfies in the past year. Since there are about 1.5 billion iPhone users in the world, that's an average of about 330 selfies a year per person. No wonder Apple decided to reimagine how the front-facing camera works on the iPhone this year.
Apple has implemented a new kind of front-facing camera. This uses a square sensor and increases the resolution of the sensor from 12 megapixels on previous models to 24MP. However, because the sensor is square, it actually outputs 18MP images. The real trick is that it can output in either vertical or horizontal formats. In fact, you don't even have to turn the phone to switch between vertical and horizontal mode any more.