#celebrity-brand-partnerships

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Television
fromIntelligencer
1 day ago

Meghan Markle Has Low Ratings, But at Least Merch Won't Sell

Meghan and Harry's Netflix deal has significantly declined from an exclusive agreement to a first-look deal, with their shows underperforming and the streamer reportedly signaling disengagement from the partnership.
fromFast Company
3 weeks ago

Update is Skims you can drink

This isn't just a celebrity brand endorsement. Since joining Update, Kardashian has worked closely with the team to completely rethink Update's branding, taking it from what Solomons describes as a "masculine tech bro" look to a can that feels perfectly natural in Kardashian's hand. This shift taps into the refined personal brand that Kardashian has built over the past several years.
Marketing
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