#brand-values

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#marketing-strategy #sustainability #consumer-loyalty #recruitment-campaign #creative-design
Design
fromThedrum
6 days ago

Admind's Employer Branding Campaign

Admind Branding & Communications launched a creative recruitment campaign using Polish illustrators to design posters reflecting company values, resulting in increased website traffic, social media followers, and successful hiring of talented designers.
Marketing
fromThedrum
6 days ago

How Content Creators Can Help Brands Share Their Values

Pinterest banned weight loss ads to align with consumer values, demonstrating that brands must authentically demonstrate their values through actions rather than statements to build trust and loyalty.
Marketing
fromFast Company
4 weeks ago

The case for being exclusive at work

Intentional messaging should define who a brand serves and deliberately repel wrong-fit audiences to attract loyal customers, align employees, and protect reputation.
Marketing
fromFast Company
2 months ago

Brands: Stay true to your core to win

Tactacam's purpose-driven commitment to outdoor-focused values fosters trust, innovation, and customer loyalty, protecting against brand drift.
Marketing
fromCX Dive
5 months ago

Why brands should stand firm on their values despite the fear of backlash

Brands must maintain clear, unshakeable values despite fear of backlash to preserve consumer loyalty and enable long-term growth.
Marketing
fromESG Dive
5 months ago

Why brands should stand firm on their social, sustainability values despite fear of backlash

Brands must maintain clear, unshakeable values and align with their audiences to preserve consumer loyalty and enable growth despite potential backlash.
SF parents
fromWichita Eagle
10 months ago

Freddy's now letting customers opt out of potentially triggering Mother's Day messaging

Freddy's Frozen Custard & Steakburgers offers customers the option to opt-out of Mother's Day-themed marketing messages to show sensitivity towards those who have lost mothers.
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