Starting the New Year with a CTV Game-Changer: DPG Media x Brand MetricsDPG Media and Brand Metrics launch a real-time CTV advertising measurement solution that enhances understanding of brand lift and engages viewers interactively.
Brand Metrics Extends Brand Lift Measurement Into CTV with Paramount ANZBrand Metrics partners with Paramount ANZ for brand lift measurement technology in CTV advertising.The partnership aims to provide powerful insights into brand and business KPIs for CTV campaigns on Paramount ANZ's channels.
Starting the New Year with a CTV Game-Changer: DPG Media x Brand MetricsDPG Media and Brand Metrics launch a real-time CTV advertising measurement solution that enhances understanding of brand lift and engages viewers interactively.
Brand Metrics Extends Brand Lift Measurement Into CTV with Paramount ANZBrand Metrics partners with Paramount ANZ for brand lift measurement technology in CTV advertising.The partnership aims to provide powerful insights into brand and business KPIs for CTV campaigns on Paramount ANZ's channels.