Your Next Beer Could Come From an Almost 200-Year-Old RecipeOktoberfest attracts millions to Munich, highlighting global beer culture and consumer loyalty.Many American beer brands survive pressure, but some, like Anchor, have faced decline.
As July 4 approaches, beer manufacturers prep for holiday salesConsumers spent $15.8 billion on the Fourth of July, with $9.5 billion on food and $4.02 billion on alcohol, mainly beer. Beer brands see competition amidst inflation.