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LogRocket Blog
2 months ago
Career

Leader Spotlight: How OKRs fit different companies, with Anthony Enzor-DeMeo - LogRocket Blog

Structuring objectives and key results (OKRs) varies by company based on factors like stage, size, and culture.
Product leadership style should be customer-centric, regardless of working with software or non-software products. [ more ]
The Drum
2 months ago
Marketing

Advocates over ads? What Tesla and GoPro can teach B2B marketers about brand advocacy

B2B can learn from B2C about brand advocacy
Brand advocacy can lead to customers becoming sellers [ more ]
Berlin Startup Jobs
3 months ago
Berlin

Job Vacancy: Sales Manager*in (w/m/d) // ServiceHero GmbH & Co.KG | Sales Jobs | Berlin Startup Jobs

ServiceHero is a provider of digital services that connects pest control experts with customers in Germany.
The Sales Manager role involves pitching the company's services to B2B and B2C customers and working to optimize the sales process. [ more ]
moreb2b
London Business News | Londonlovesbusiness.com
2 weeks ago
Marketing

Five top tips to success for any digital marketer

In a competitive digital landscape, B2C marketers face challenges like budget constraints, Google algorithm updates, staying relevant, and inflation affecting overhead. [ more ]
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