fromThe New Yorker
2 weeks agoHow A24 Went from Indie Darling to a $3.5-Billion Powerhouse
A24's model does not rely on that kind of mass appeal. When the studio was first starting out, a lot of the films that they picked up were things that other studios or distributors had dropped or shied away from. They really embraced the specific and the strange. And because of how distinctive their films are in this landscape of reboots and sequels, and superhero movies, they decided that ruffling some feathers along the way was only going to help their case.
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