MarketingfromMarketing Dive3 weeks agoE.l.f. bets on power of sound for kinder social media algorithmsE.l.f. Beauty launched "The Sound of Kindness" social-first campaign using audio-driven audiovisual content to curb doomscrolling and promote emotional wellbeing and kindness.
Marketing techfromCreative Bloq6 months ago5 things you need to know about sonic brandingSonic branding presents significant potential for brands.Many brands struggle with sound recognition and attribution.Homogeneity in sounds leads to missed branding opportunities.
PodcastfromPodcaster News6 months agoAcast Launches Talent-Voiced Ads - Authentic Voices In Programmatic Audio - Podcaster NewsAcast introduces Talent-Voiced Ads, allowing brands to utilize podcasters' voices for scripted ads across its vast network.
PodcastfromRAIN News8 months agoRAIN Notes: April 10Spotify reassures users that premium music remains ad-free amid confusion over podcast ads.