#audience-development
#audience-development

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Journalists are souring on social media platforms, an analysis of 11 years of Nieman Lab predictions suggests

Social media platforms increasingly harm journalism by spreading misinformation, fostering hostility, reducing referral traffic, and prompting news organizations to pursue direct audience connections like newsletters.

Media industry

fromDigiday

1 week ago

Ringier's editorial advisor says the next editors-in-chief might come from audience development

Newsroom leadership should prioritize audience-development leaders as editors-in-chief to redesign editorial systems, drive participation, and align priorities with audience needs amid AI-driven change.

Marketing tech

fromExchangewire

1 month ago

Taboola Partners with JOE Media Group to Boost User Engagement

JOE Media Group increased average monthly revenue by 40% by integrating Taboola's Feed, Mid-Article, Explore More, and Newsroom products to grow audience and engagement.

Cooking

fromThe Hollywood Reporter

1 month ago

America's Test Kitchen Partners With Studio71 to Expand Its Digital Reach

Studio71 will manage and optimize America's Test Kitchen's YouTube channels to increase discoverability, expand digital reach, and drive audience engagement for cooking content.

Fundraising

fromArtsjournal

4 months ago

Director of Marketing & Communications

Canadian Stage seeks a Director of Marketing & Communications to enhance brand awareness and audience engagement in the community.