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fromArs Technica
2 weeks ago

Audi goes full minimalism for its first-ever Formula 1 livery

"By entering the pinnacle of motorsport, Audi is making a clear, ambitious statement. It is the next chapter in the company's renewal. Formula 1 will be a catalyst for the change towards a leaner, faster, and more innovative Audi," said Gernot Döllner, Audi's CEO. "We are not entering Formula 1 just to be there. We want to win. At the same time, we know that you don't become a top team in Formula 1 overnight. It takes time, perseverance, and tireless questioning of the status quo. By 2030, we want to fight for the World Championship title," Döllner said.
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