Social Media Today2 months agoSocial media marketingInstagram Launches New DM Updates, Including Message Editing and Pinned Chats40% of Instagram content via AI recommendations DMs are primary way of sharing on Instagram. [ more ]
Social Media Today2 months agoSocial media marketingInstagram Launches New DM Updates, Including Message Editing and Pinned Chats40% of Instagram content from AI recommendations 6% increase in time spent in the app over the past year [ more ]
Social Media Today2 months agoSocial media marketingInstagram Launches New DM Updates Including Messaged Editing and Pinned Chats40% of Instagram content from AI recommendations Primary way of sharing on Instagram is through DMs, not Stories or feed. [ more ]
Social Media Today3 days agoMarketingSocial Media Marketers Need to Focus More on EntertainmentThe increase in Facebook usage driven by AI-recommended content has led to a decline in content creation and engagement. [ more ]
Social Media Today3 days agoMarketingSocial Media Marketers Need to Focus More on EntertainmentAI recommendations system on Facebook influences user content consumption. [ more ]
MarTech4 weeks agoMarketingChatGPT vs. Gemini vs. Perplexity: The definitive AI chatbot battle of 2024 | MarTechGemini and ChatGPT provide similar marketing technology recommendations for a luxury retailer. Perplexity AI offers a detailed stack with footnoted sources, distinguishing itself from Gemini and ChatGPT. [ more ]
Mediapost5 months agoMarketingConsumers On Guard: They Don't Trust AI - And Are Not Fond Of Email42.60% of consumers see brand websites as the most valuable channel. Only 7.59% of consumers prefer email as their most preferred marketing channel. 60% of consumers say AI recommendations would not convince them to buy. [ more ]
Litmus3 weeks agoDeliverabilityHow Litmus Uses Litmus Personalize (and You Can Too) - LitmusPersonalization is essential in email marketing to add a human touch and increase relevance. Litmus Personalize provides powerful tools for dynamic content, AI product recommendations, and more. [ more ]