Instead of simply answering questions and offering basic assistance, a built-in AI tool called Notion Agent will now be able to conduct research, draft detailed documents, and set up or update custom Notion databases on demand.
"The new agentic AI tool is powered by Amazon's extensive retail insights which enable an in-depth understanding of the advertiser's brand and products, including what features make a product stand out," the company wrote in its press release. Amazon said the tool uses "customer shopper signals" to triangulate information from an advertiser's pages and website to come up with ad creative.
