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Infographic: 78% of brands believe that native advertising adds value for consumers, while 56% view sponsored content positively

Native advertising is widely adopted by publishers, contributes a growing share of revenue, and is viewed positively by publishers, agencies, and brands.

Startup companies

fromCity AM

7 months ago

Are we witnessing the slow death of advertising holding companies?

Ajaz Ahmed believes a new era for independent agencies is emerging, driven by technology and innovation.

Graphic design

fromAdweek

8 months ago

The Best Agencies Think Like Editorial Brands

Proactive storytelling is essential for agencies to differentiate themselves and build authentic connections.

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#agencies#agencies

Infographic: 78% of brands believe that native advertising adds value for consumers, while 56% view sponsored content positively

Are we witnessing the slow death of advertising holding companies?

The Best Agencies Think Like Editorial Brands

#agencies
#agencies