UK Says Google 'Anti-competitive' Over Online AdvertsGoogle is using anti-competitive practices in its advertisement tech, harming UK publishers and advertisers.
Overheard at Prebid Summit: Addressability problem 'really needs to be considered carefully'The current ad tech landscape is experiencing upheaval due to privacy regulations and the potential obsolescence of IP addresses as tracking tools.
UK Says Google 'Anti-competitive' Over Online AdvertsGoogle is using anti-competitive practices in its advertisement tech, harming UK publishers and advertisers.
Overheard at Prebid Summit: Addressability problem 'really needs to be considered carefully'The current ad tech landscape is experiencing upheaval due to privacy regulations and the potential obsolescence of IP addresses as tracking tools.