#ad-supported-gaming

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Marketing tech
fromAdExchanger
2 weeks ago

Everyone Knows How To Speak Money; Getting Over 'Imbotster' Syndrome | AdExchanger

Duolingo is shifting from low-CPM programmatic ads to direct, premium partnerships and custom in-app campaigns while avoiding external data monetization and targeting.
Video games
fromEngadget
3 weeks ago

A free, ad-supported Xbox Cloud Gaming option might be on the way

Microsoft plans an ad-supported, free but limited Xbox Cloud Gaming tier with time limits, ads, and reduced streaming quality compared to paid Game Pass tiers.
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