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1 day agoWinning Customers Is Easy - Keeping Them Isn't. Here's Why
Customer retention now determines long-term small business success as acquisition becomes easier through modern tools like social media and AI.
The days of having great liquid alone? Those days are behind us now. It's really that total guest experience, so we've really leaned into that and really focused on training our employees, making our environment as approachable and inclusive as possible, and just not taking any customer for granted.
Target is not an everything store, said Fiddelke, who took over as Target's chief executive last month. He said Target would focus on winning busy families as its primary customer base. Target will also increase capital spending by 25% to $5 billion this year to bolster operations, technology and other areas of the business.
From the customer's perspective it felt like dealing with multiple companies wearing the same logo. Marketing sends a "We miss you!" email the day after a frustrating support call. Sales doesn't know the customer has already watched a demo. In-store purchase history is invisible to the ecommerce team. No continuity. No memory. No relationship.
My past experience has been with large consumer brands; we're always focused on leveraging technology to transform brands and create delightful, personalized customer experiences. At Elevance Health, I'm trying to do the same thing.
I believed technology could reshape the jewelry industry entirely-changing how customers find pieces they love, personalizing their own designs, and reimagining the customer experience. We launched as a digital-first venture to do just that. Now, two decades into our pioneering digital journey, I've realized something surprising: Our most sophisticated online tools have actually made in-person interactions more valuable. I believe the brands leading the next wave of innovation aren't choosing between digital and physical. They're using digital excellence to help create meaningful in-person connections and lifelong brand affinity.
Trust has fast become one of the central questions in every serious conversation about AI. Not capabilities. Not efficiency. Trust. If customers don't trust how companies deploy AI, they'll walk away. If employees don't trust it, they'll disengage. If enterprises don't trust their AI providers, they won't adopt. A recent global KPMG study found that while two-thirds of people now use AI regularly, fewer than half say they're willing to trust it.
While those questions matter, the secret sauce is understanding the context behind a person's interaction with your brand at a given moment. A frequent traveler might visit an airline's website one day to research a family vacation. The next time they see, they might be booking a flight for work. Their attitudinal profile hasn't changed, but what their context - and therefore what they want from you - has.
For years, car dealerships had a terrible reputation. Pushy sales tactics, confusing pricing, and long hours spent negotiating made the entire experience feel more like a battle than a purchase. Like many buyers, I assumed that avoiding dealerships altogether was the smartest way to buy a car, especially as online platforms and direct-to-consumer models gained popularity. Over time, however, my perspective began to shift.
Time and time again, we hear that modern B2B buyers have quickly adapted to online buying habits that emerged during the pandemic. You don't have to search far to find an article that references the increased number of touchpoints in a B2B sale . B uyers are self-directing their experiences throughout the customer journey and are confident they can engage with sales teams when they are ready.
Taxwell helps everyday Americans get every tax advantage they deserve by finding credits and deductions they never even knew existed. Our tax preparation software offers easy guidance and ensures your maximum tax refund. We strive to build a team of like-minded experts in both tax and technology who align with our brand purpose, are advocates for our customers and have a fresh, non-traditional approach to the tax industry.
Customer service in the UK has a problem. According to recent survey data, almost half of UK customers have experienced poor customer service over the past year. That's not a minor data point, but rather a warning sign. Long wait times, unhelpful responses, and automated loops that dead-end are just the beginning, and they erode customer trust quickly. While many businesses have invested heavily in digital tools and AI to help address these problems, that comes with its own drawbacks.
[The content of this article has been produced by our advertising partner.] As enthusiasm for generative artificial intelligence sweeps across boardrooms, a growing number of executives are confronting a harder question: how to turn early experimentation into sustained business value. Experience advising large organisations suggests that success rarely comes from isolated pilots or ad hoc deployments. Instead, companies that extract meaningful returns tend to build a self-reinforcing cycle that links technology choices, people strategy and long-term foundations.
The technology underpinning retail operations is under scrutiny in 2026 as fashion executives look to streamline systems with the aim to unlock efficiency, cut costs and meet consumer expectations for speed and personalisation in the shopping journey. At the retail event Lightspeed Edge on 12 January, Lightspeed - the unified point-of-sale (POS) and payments platform for SMEs such as Apricot Lane Boutique and Neal's Yard Remedies - convened industry leaders to explore the strategic imperative for integrated technology ecosystems over siloed systems.
According to Jeremiah Owyang, a true AI agent performs four distinct functions: Sense: It perceives the world around it, whether that is inside a software application or via physical cameras. Decide: It determines the best course of action based on its inputs. Act: It completes the action (e.g., booking a meeting, purchasing a product, or updating a CRM record). Learn: It improves its performance over time based on outcomes.
New artificial intelligence tools are poised to reshape the retail industry, but brands and retailers are still trying to identify the right playbook for incorporating this emerging technology into their business. Surveys conducted in the months leading up to Black Friday showed that anywhere from 33% to 83% of respondents used AI to do their holiday shopping in 2025. In turn, 97% of retailers plan to maintain or increase their AI investments next year, according to a survey from Ameprity.
The piece cites anecdotal evidence like empty parking lots, more staff than customers during a December visit, removed novelty items, like Optimus robot popcorn service and certain menu items, the departure of celebrity chef Eric Greenspan in November 2025, slow service, high prices, and a shift in recent Google/Yelp reviews toward disappointment. The piece frames this as part of broader Tesla struggles, including sales figures and Elon Musk's polarizing image, calling it a failed branding exercise rather than a sustainable restaurant.
Notes from the desk: Welcome to this month's Quarterly Review and a new year! The Quarterly Review is one of the only media pieces that allow readers to track improvements through time. It's a chance for the industry to learn about what goes on behind an FI's four walls and how leadership manages their priorities.And a review mandates a check-in, as I like to say, so enjoy reading about how the exec in the hot seat today overcame challenges, and brought her vision to life.