"Ask Maps is rolling out today to users in the U.S. and India in the Google Maps app (both Android and iOS are supported with the rollout). And desktop is coming soon according to the post. With the initial rollout, ads are not part of Ask Maps yet. I was told that's not part of the feature at this stage but they are not ruling that out."
"If Local Search is important for your business, then I highly recommend digging in soon to see how your business shows up, what customer sentiment looks like, and how your overall listings look while part of the AI response."
"Tracking-wise, I was told standard maps impressions apply. So I'm assuming that will show up in GBP reporting, but will not be broken out (at least yet). It would be great to see Ask Maps show up as a new surface there in GBP."
Google has launched Ask Maps, a new feature integrating Gemini AI into Google Maps to assist users with local business research, trip planning, and personalized recommendations. The feature is currently rolling out to users in the United States and India across Android and iOS platforms, with desktop availability coming soon. Initially, ads are not included in Ask Maps responses, though the company has not ruled out future advertising integration. Standard Maps impressions tracking applies to the feature, with potential future reporting in Google Business Profile. Businesses relying on local search visibility should monitor how their listings appear in Ask Maps responses and assess customer sentiment reflected in AI-generated recommendations.
Read at Search Engine Roundtable
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