Influencers Are Being Paid $7K Per Post to Boost Pro-Israel Social Media Content

"Being paid by Israel to post on social media is also very lucrative. According to previously unreported recent documents, these influencers are likely being paid around $7,000 per post on social media such as Tik Tok and Instagram on behalf of Israel. Bridges Partners, a firm working for the Israeli Ministry of Foreign Affairs, sent a series of invoices for its "Influencer Campaign" to Havas Media Group Germany, an international media group working for Israel."

"The document, which was filed under the Foreign Agents Registration Act, notes that the funding is for both "payments for influencers and production," but does not provide a breakdown between the two. When taking into account the administrative production costs through Sept. 16 - legal fees, banking fees, marketing fees, and other project services noted in a separate document - that leaves an estimated sum of $552,946 for the influencers between June and September of this year."

Benjamin Netanyahu said, "We have to fight back. How do we fight back? Our influencers." He urged engagement with that community. Influencers are reportedly being paid around $7,000 per post on platforms such as TikTok and Instagram on behalf of Israel. Bridges Partners, working for the Israeli Ministry of Foreign Affairs, sent invoices for an "Influencer Campaign" to Havas Media Group Germany totaling $900,000 from June to November for 14–18 influencers. Documents filed under the Foreign Agents Registration Act list funding for "payments for influencers and production." Administrative production costs through Sept. 16 left an estimated $552,946 for influencers between June and September. The cohort was expected to produce 75–90 posts.

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