Laura Correnti, founder and CEO of Deep Blue Sports + Entertainment, attributes her success to her background as a D1 soccer player. She founded Deep Blue to address the narrative gap in women's sports, aiming to increase investment and visibility for female athletes. Correnti showcases a rigorous morning routine and a competitive mindset, emphasizing her commitment to being informed and prepared. Her agency produces significant events, like the Business of Women's Sports Summit, and seeks to elevate women in sports through various marketing initiatives.
"I've always been a student of the game. We're constantly shuffling and on our feet."
"My days start with cold brew and content. Every day starts with caffeine and a scan of what's happening in the market so I can go to work prepared."
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