"Empathy is an important part of innovating solutions, but it's not enough, and this is also where many well-intentioned products fall short. Mothers don't just deserve technology that centers their experience. They deserve technology that works, that has been tested, validated, and held to the same rigorous clinical standards we expect of any medical device that interacts with the human body."
"There is a meaningful difference between studying your user and being your user. The best products come from people who don't have to imagine the problem because they've actually lived it."
The wearable breast pump market has seen a surge in new devices, each claiming to offer more features. However, many innovations focus on competition rather than addressing the real needs of women. Empathy is crucial in product development, as understanding the user experience leads to better solutions. Mothers require technology that not only centers their experience but also meets rigorous clinical standards. The growing market for nursing products highlights the need for effective advocacy and improved support for postpartum well-being.
Read at Fast Company
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