Mattel's new Barbie represents individuals with Type 1 diabetes, featuring a continuous glucose monitor, an insulin pump, and accessories that reflect essential medical equipment. The doll's design, including blue attire, signifies diabetes awareness. Partnering with Breakthrough T1D ensured the doll accurately represents the community. This introduction enhances visibility for children living with diabetes. Mattel's Fashionistas line aims for inclusivity, showcasing Barbies of diverse appearances and abilities, including a Ken doll with a prosthetic leg and a Barbie with hearing aids. This initiative aligns with broader efforts to foster representation in toys.
"Visibility matters for everyone facing Type 1 diabetes. As a mother who lives with Type 1 diabetes, it means everything to have Barbie helping the world see T1D and the incredible people who live with it."
"The new Barbie wears a continuous glucose monitor (CGM) on her arm, holds a phone displaying an accompanying app, and has an insulin pump attached to her waist."
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