"Founded by Shermin Lakha, LVLUP Legal is a business and intellectual property law firm based in New York City. As a student at Seattle University School of Law, Lakha followed all the traditional steps in her pursuit of a successful legal career, from prestigious internships to a role at the U.S. Attorney's Office to a position in Big Law. Still, she found herself unfulfilled."
"At 29, she took a risk and launched LVLUP Legal to represent startups, brands and content creators. "We like to represent the underrepresented founders," Lakha explains. "We got busier and busier because people wanted to work with women that they related to, and that's kind of how LVLUP was born." Since then, Lakha's team has grown to include two interns as well as two full-time business and intellectual property associates, Alexa Panganiban and Lauren Madonia."
""Working on an all-female team has been amazing," says Panganiban. "We work together on everything, we really have each other's backs." Together, the team also has built a growing following on social media where they share "Day in the Life" and "Outfit Check" videos. Creating this content allows the LVLUP team to bring their whole selves to work and reject traditional expectations of what attorneys should look or act like, which is a big part of Lakha's philosophy."
Shermin Lakha founded LVLUP Legal in New York City after leaving a traditional Big Law trajectory to serve startups, brands and content creators. She launched the firm at 29 with a focus on underrepresented founders and a boutique business and intellectual property practice. The team expanded to include two full-time associates, Alexa Panganiban and Lauren Madonia, plus two interns. The all-female group emphasizes collaboration, mutual support and bringing whole selves to work. The firm cultivates a following through social media "Day in the Life" and "Outfit Check" content and rejects conventional expectations for attorney appearance and behavior.
Read at abc7.com
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