"In 1900, brothers and tire manufacturers Édouard and André Michelin published the first Michelin Guide, a compendium of maps, restaurants, gas stations, and tire-repair shops for French motorists. After launching the guide in Europe, the brothers noticed the restaurant section's popularity, prompting them to recruit undercover reviewers. In 1926, the Michelin Star was born, now a three-star rating system based (in sum) on ingredient quality, cooking technique, the chef's "personality," flavor harmony and consistency."
"Quality of Agronomy The assessment evaluates the vitality of the soil, the balance of the vine stocks and the care provided for the vines. All are essential factors that directly influence wine quality. Technical Mastery The evaluation focuses on the technical skills in the winemaking process. Michelin inspectors are seeking precise and rigorous winemaking processes producing well-developed wines that reflect the terroir and the vine types, without any distracting flaws."
"Michelin, the world's leading tire manufacturer, has its eye on local wineries. Last Tuesday, the 125-year-old French company announced the launch of the Michelin Grape, a new rating system for wineries. So what does wine have to do with tires? RELATED: San Francisco bakery with Michelin cred opens this weekend in Concord In 1900, brothers and tire manufacturers Édouard and André Michelin published the first Michelin Guide, a compendium of maps, restaurants, gas stations, and tire-repair shops for French motorists."
Michelin launched the Michelin Grape, a three-Grape rating system to evaluate global wine estates and producers. The system uses five criteria: Quality of Agronomy, Technical Mastery, Identity, Balance, and Sustainability. Quality of Agronomy assesses soil vitality, vine stock balance, and vine care. Technical Mastery evaluates precise, rigorous winemaking that reflects terroir without faults. Identity prioritizes wines expressing personality and sense of place. Balance measures harmony among acidity, tannin, alcohol and fruit. Sustainability examines environmental practices and resource conservation. The launch extends Michelin's century-long tradition of ratings from guides and hotel keys into the wine sector worldwide.
Read at The Mercury News
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