"Never could I have foreseen its impact, both its popularity as a movie and its impact on an industry." - Alexander Payne reflects on the unforeseen consequences of 'Sideways'.
"They make their own wines here. It's just outstanding, very special," says the film's oenophile protagonist Miles, showcasing the film's influence on the wine industry.
"We took our small recipe and made it work in a bigger-size tank," says Frank Ostini, highlighting the change in production scale following the film's success.
To commemorate the film's anniversary, the Hitching Post 2 released a limited-edition 'Sideways'-labeled 2021 Highliner Pinot Noir, showcasing the film’s lasting impact on wine branding.
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