"The Ordinary's 13.50 GF 15% Solution shamed brands that charge 200-plus for the same technology This product sums up everything that excites me about the genre: elegant sunscreens; gentle, soothing formulas; stacks of ungreasy hydration; featherlight textures; and crucially, competitive pricing. Suitable for everyone, this is a wonderful everyday moisturiser that for only 15.50 delivers more than we're used to."
"The Skin Cloud cleansing balm (from 25) thorough, fast, without faff or residue is, to my taste, faultless. CTRL (43) is an eye cream that I someone who can take or leave the entire category have loved using to moisturise, depuff and sit lastingly and obediently under makeup. High-street breakthrough of the year came from The Ordinary, whose 13.50 GF 15% Solution shamed brands that charge 200-plus for roughly the same technology."
South Korean brands have dominated the year's standout skincare, drawing British consumers toward hydrated, unagitated, glassy-looking skin. Brands such as Yepoda, TirTir, Anua, Aestura, KraveBeauty, Beauty of Joseon, Dr Althea, Innisfree, Laneige and Then I Met You delivered elegant sunscreens, featherlight textures and stacks of ungreasy hydration at competitive prices. Beauty of Joseon's Relief Sun Rice + Probiotics SPF50+ exemplifies the genre's strengths. The Ordinary delivered a high-street breakthrough with an accessible anti-ageing serum, while French launches like Mimetique and The Skin Cloud balm catered effectively to drier skin needs.
Read at www.theguardian.com
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