My Sister's Visual Decluttering Trick Is So Brilliant
Briefly

My Sister's Visual Decluttering Trick Is So Brilliant
"For the majority of my life I've known my sister, Chessie Domrongchai, as a beauty and lifestyle maximalist. As a former beauty influencer, she taught me - and thousands of others - how to apply makeup, find the perfect body lotion, and keep up with the latest beauty trends. Her home was a maximalist reflection of the newest blushes, perfumes, and personal care products, each carefully and proudly displayed in branded packaging."
"According to my sister, visually decluttering is a process of reducing "visual noise" in your environment by simplifying or removing distracting elements, which means branding and unnecessary packaging. This can include removing labels from dish soap bottles, face washes, and lotions. She originally learned about the trend from another TikTok creator, @Figfeelings, but has since taken that message and used it to both reflect and work on her long-term shopping addiction."
A former beauty influencer maintained a maximalist home filled with branded makeup, lotions, and personal care products prominently displayed. She began visually decluttering by removing labels and unnecessary packaging to reduce visual noise and simplify distracting elements. Visual decluttering includes removing labels from dish soap, face washes, and lotions and shifts attention from what products look like to what they do. The approach originated from a TikTok creator and became a method for reflecting on and addressing long-term shopping addiction. The practice emphasizes presenting items cohesively and intentionally to support mental clarity and a personal aesthetic rather than serving as a walking advertisement.
Read at Apartment Therapy
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