"I've lost count of the number of times I've tried to explain, in practice, many of the success criteria of the Web Content Accessibility Guidelines, better known by the acronym WCAG. The same number of times I've tried to explain them, I've seen the WCAG guidelines presented in many contexts (articles, lectures, webinars, etc.) as a reference to be shared with teams so they can begin the work of implementing and correcting the accessibility of their digital products and services."
"In my opinion, this is a monumental mistake. If we truly want teams to begin this transformation journey, simply sharing the WCAG guidelines may not be very helpful. Especially if this sharing involves only a handful of links exclusively from the WCAG guidelines themselves. But let's take it one step at a time. Defining standards for the web WCAG standards are a set of guidelines published by the W3C. This, in itself, is no small feat."
Many attempts to explain practical application of WCAG success criteria often fail when teams receive only the guidelines. Presenting WCAG as a standalone reference or a set of links does not equip teams to implement or fix accessibility effectively. Teams require contextualized, practical guidance to begin transformation and to apply accessibility principles in products and services. WCAG standards originate from the W3C, an international consortium founded and until recently led by Tim Berners-Lee. The W3C, with experts, universities, and technology companies worldwide, defines the technological standards that guide web accessibility practices.
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