Google Helpful Content Update, New Keyword Wrapper Tool, Code for Marketers | 3 Things - March, 2024
Briefly

Optimizing INP (interaction to next paint) in Google Search Console improves user experience but doesn't assure higher rankings. Focusing on site speed is vital for user satisfaction and engagement.
Post the Helpful Content core update, be cautious with tactical SEO advice found in articles. Previous tactics like optimizing page titles for higher CTR might be impacted.
When creating Google Ad campaigns, a new PPC tool simplifies keyword wrapping for phrases or exact matches. Additionally, a responsive image module aids in controlling image appearance across devices.
For marketers unfamiliar with coding, understanding basic HTML and CSS is pivotal. Resources like the HubSpot developer blog guide on encountering code in platforms like HubSpot, aiding in comprehending web fundamentals.
Read at Bootstrap Creative
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