
"With a strong tech background, a keen eye for design, and a growing team of specialists, Lakenan turned her initial frustration into a thriving business. Today, she and her international team have built more than 150 websites for coaches and entrepreneurs. But her work extends far beyond eye-catching visuals. Lakenan is equally a strategist, a branding advisor, and what some call the "coach's coach" when it comes to creating digital shop fronts that actually convert."
"In an AI-influenced digital world, your site is credible proof you're real, trustworthy, and serious about helping people. She's seen how powerful even small updates can be. "A single page revision led one of my clients' referral partners to say, 'This looks so legit and clear!' and they immediately sent their 65,000-person audience our client's way. Open the door by updating and using your website. Make it easy to trust you.""
Jennie Lakenan combined coaching certification, technical skills, and design expertise to create a business building websites for coaches. She identified many coaches with incomplete or non-representative sites and turned that gap into a service offering. Her international team has built over 150 websites for coaches and entrepreneurs. Her work blends visual design, conversion-focused strategy, and branding advice to make digital presences credible and effective. She stresses that websites establish trust in an AI-driven digital landscape and that small updates can trigger major referral opportunities, including access to large audiences.
Read at Forbes
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