Wix is a leading website builder that provides two distinctive options: Wix classic for beginners and Wix Studio for creatives. Though both share similar features and pricing, they cater to different audiences. Wix classic employs a straightforward drag-and-drop interface, whereas Wix Studio presents a more complex yet streamlined experience akin to Figma. Both versions enable users to create a variety of websites with comprehensive features, including eCommerce and CMS tools, but the user experience diverges, particularly in design control and AI functionalities.
Wix offers two products—Wix classic for non-professionals and Wix Studio for creatives—both providing the same user-facing features but differing in control.
Despite being nearly identical in pricing and features, Wix classic and Wix Studio cater to different user needs, creating potential confusion.
Wix Studio's AI tools allow for easy wireframe creation, but users looking for comprehensive design solutions may find it limited compared to Wix classic.
Both Wix versions offer a suite of eCommerce, CMS, and customer support features, making them competitive in meeting diverse clientele needs.
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