Samsung's president announced a commitment to offer seven years of free Tizen OS upgrades for its AI-powered TVs to maintain its competitive edge over Chinese firms.
With AI TV acting as the hub of an AI home, users can connect and control appliances through their TV, showcasing Samsung's innovation in connectivity.
Samsung aims to maintain its market leader status, currently holding 28.8% of the world's TV revenue, amid increasing competition from TCL and Hisense.
The introduction of extensive OS upgrades is a strategic move following LG's five-year update offer, underscoring the competitive landscape of smart TV technologies.
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