The article explores the enduring fascination with mechanical watches despite their outdated technology, comparing them to more accurate, battery-operated alternatives. It discusses how brands innovate, sometimes unnecessarily, to create new products that retain artistic appeal. The author highlights Nodus's new watch, Obscura, designed for photography enthusiasts, showcasing the overlap between horology and photography. This connection is celebrated through innovations like the patented Exposure Gauge system, demonstrating a blend of functionality and artistic expression in modern watch design.
In the rarefied world of haute horlogerie, we do want some degree of inventiveness for inventiveness's sake. Without this, we risk solving all the fun out of our wristwear.
The center of the Venn diagram between 'watch guys' and 'camera guys' is almost larger than either side. Beers and Cameras founder even patented a special complication for photographers.
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