Google and Samsung showcased next-generation smart glasses at Google I/O 2026, including audio AI glasses and display-equipped models. The audio AI glasses are planned for market release this year. A market intelligence report from Smart Analytics Global predicts Google could sell more than two million units of Android XR-powered smart glasses in 2026, assuming no major supply constraints or launch delays. The report also links sales performance to pricing. The forecast would strengthen the Google-Samsung partnership, which could benefit from Meta’s earlier brand-building and the broader popularity of AI glasses. Google’s partners include Warby Parker and Gentle Monster, combining wide retail accessibility with premium fashion presence across regions.
"Google and Samsung showcased their next-generation smart glasses at the Google I/O 2026. Although the two companies plan to release both audio AI glasses as well as display-equipped smart glasses, the first will be released in the market this year. Just days after the showcase, a market intelligence firm has claimed that Google could sell more than two million units of its Android XR-powered smart glasses."
"According to a Smart Analytics Global (SAG) report, Google could become the second global AI smart glasses player in 2026. The report also predicts that more than two million units globally could be sold, as long as there are no major supply constraints or launch delays. The price tag could also impact the sale numbers, SAG said."
"If the report is to be believed, this would be a major win for the Google-Samsung partnership. It took Meta several years to reach this number, after it built enough brand value and the product reached a certain level of maturity. The Menlo Park-based tech giant is also credited as the populariser of AI glasses in global markets, which might positively impact the reception of Google's glasses."
"Notably, Google has partnered with New York-based Warby Parker and South Korean Gentle Monster to build the new smart glasses. The market intelligence report claims that the contrasting profiles of the two brands will help the tech giant capture a diverse set of demographics. Warby Parker is a volume and accessibility player and commands a massive retail footprint across the US and Canada, SAG wrote in the report. In comparison, Gentle Monster is said to be a premium, fashion-forward global eyewear brand that has a presence in Asia and major fashion capitals across Europe."
Read at Gadgets 360
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