The name Pixel was first used by Google in the original Chromebook Pixel back in 2013, and while the Chromebook Pixel line got discontinued in 2017, the name Pixel has lived on to describe Google's entire mobile portfolio.
Google employees are reportedly comparing the new Google Pixel Laptop, with internal codename Snowy, to premium options like Apple's MacBook Pro and Dell's XPS line.
It's unclear whether the new Pixel Laptop will run on Google's Chrome OS or Windows; if it's Chrome OS, it might stifle its mass appeal.
As Google aims for a slice of the premium laptop market with its new offering, the build quality is expected to compete with top-tier brands.
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