Creative's Zen Hybrid SXFI headphones have a Spatial Holography superpower (if you don't use a Pixel phone)

The Creative Zen Hybrid SXFI headphones offer comfort, long battery life, and clear sound at a reasonable price, excluding audiophile-level quality.

The "gimmick" in question is Spatial Holography, aiming to replicate an immersive multi-speaker system on headphones, adding an intriguing element to the Creative Zen Hybrid SXFI headphones.

Until Creative fixes their apps not functioning on Pixel phones, we can't say these headphones work for all users.

The last time I reviewed a pair of Creative Headphones, I was blown away by the sound, questioning if new technology like xMEMS was a gimmick but finding it wasn't.

Read at ZDNET