The Washington Nationals recently launched their marketing campaign, 'Next Gen Natitude,' which aligns with their young roster and aspirations for the future. Spring Training has revealed promising talent among players aged 25-and-under, showcasing impressive statistics that underscore the team's commitment to youth. The campaign aims to unite fans through baseball, celebrating the sport's ability to connect communities. General manager Mike Rizzo emphasizes the need for young prospects to transition into major league stars, highlighting the team's objectives for player development and community engagement.
"Next Gen Natitude is all about celebrating the unique ways that baseball can bring our city together... Our goal is to invite and inspire a new generation of fans to embrace the Washington Nationals as a symbol of unity, fun and pride in our nation's capital." - Kimberly Bolt, Chief Marketing Officer, Washington Nationals.
Yes, these are small sample sizes as well as a skewing of the competition among the pitchers that some of these players have faced. But give credit, these youngsters have been stepping up.
At the halfway mark of Spring Training, the Nats leaders and sorted by OPS... only Ruiz and Call are over 26 years old. That is the youth movement in action.”
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