Following Polygon's sale and subsequent layoffs, former writers Ryan Gilliam and Jeffrey Parkin have launched Big Friendly Guide, focusing on video game guides. Their mission is to help gamers, fostering a community where users can request guides. The site will offer free content, utilizing a Patreon for support, and plans for both free and subscriber-only podcasts to maintain engagement. Although ads will initially help fund the site, the key goal is to build trust among their audience, resembling trends set by other indie gaming outlets.
Gilliam's passion drives him to continue helping others enjoy gaming, saying, "I wanted to continue it" after losing his previous opportunity.
Parkin boldly states, "What Ryan and I got really good at was helping people play video games," emphasizing their expertise in guiding players.
The founders aim to create a trusted community with Big Friendly Guide, balancing free content with a Patreon for sustained support and engagement.
Their strategy includes a free weekly podcast and a subscriber-only podcast to interact closely with their audience while featuring ads to maintain funding.
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