The Nintendo Switch 2 was enthusiastically launched at midnight worldwide, drawing crowds from Tokyo to Toronto, making it Currys' largest gaming pre-order event. With 30,000 units sold in advance, excitement was palpable despite some issues like pre-order cancellations and tariff concerns. However, the flagship title, Mario Kart World, priced at £74.99, raised affordability questions among fans, especially students. Nintendo's strategy shift with the Switch 2 as a direct sequel signals its commitment to cater to loyal users while enhancing its product identity.
Despite some operational hiccups, the launch of the Switch 2 attracted huge global crowds and set records for pre-orders, reflecting immense fan excitement.
The Switch 2 rollout marked a significant strategic pivot for Nintendo, clearly identifying itself as a direct sequel, appealing directly to its loyal fanbase.
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