
"focus on its core gaming business while outlining a disciplined approach to building long-term Franchise IPs."
"During the past year, KRAFTON has prepared for Franchise IP development by strengthening its creative leadership, as well as upgrading its overall game development and publishing frameworks,"
"In 2026, the company will ramp up development of new titles with potential to grow into Franchise IPs, while at the same time accelerating the growth of the PUBG IP Franchise."
"evaluating how its game technology may eventually be applied to areas such as physical AI and robotics,"
Krafton maintains a 26-project development pipeline designed around early validation and clear decision gates. Twelve games, including Subnautica 2 and Palworld Mobile, are targeted for release within the next two years. Creative leadership has been strengthened and game development and publishing frameworks upgraded to support Franchise IP development. In 2026, development of new titles that could become Franchise IPs will be ramped up while PUBG IP growth is accelerated, including expanded user-generated content leveraging PUBG's gunplay and physics. The company continues an AI First commitment and is evaluating long-term applications in physical AI and robotics.
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