Thesis*, a Bitcoin venture studio, has acquired Lolli, a Bitcoin rewards platform, intending to integrate it into its broader ecosystem that includes Fold and tBTC. Lolli has rewarded over 600,000 users with more than $20 million in Bitcoin since its 2018 inception. The acquisition aims to improve consumer Bitcoin experiences through enhanced rewards and partnerships. Thesis* plans to upgrade Lolli's features and believes this move will unify Bitcoin consumer experiences by combining rewards with financial services, driving adoption through practical use cases.
"Having competed alongside Lolli for years, I've admired their ability to onboard users through accessible and engaging experiences. At Thesis*, we believe Bitcoin's real growth is driven by everyday interactions - shopping, gaming, spending - not just investment portfolios."
"We are excited to join forces with Thesis* to power the next phase of bitcoin adoption through rewards with Lolli. Thesis* brings both deep infrastructure expertise and a shared vision, enabling us to significantly enhance our platform."
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