"Ayele Solomon pitched his honey wine brand to five sharks and walked away with a handshake deal with four of them. While getting four sharks on board is a rare occurrence in itself, there were more unexpected twists in store. For reasons that were never disclosed, the deal with the sharks fell through. The brand, however, has managed to survive."
"Inspired by a type of honey mead from Solomon's native Ethiopia, it's made by combining raw honey and water, and letting the mix age for more than three years. The result is a sweet, clear drink that shark Lori Greiner said was the first white wine she liked, even calling it "a dream come true". The environment-friendly angle of the pitch - raw honey could be sourced from forests around the world, which would aid job-creation and conservation efforts - also struck a chord."
Ayele Solomon created Bee D'Vine, a honey wine inspired by Ethiopian mead, produced by aging raw honey and water for over three years. The product attracted four Sharks who offered $750,000 for 40% equity, producing a memorable on-air celebration. The handshake deal with the Sharks ultimately never closed for undisclosed reasons. The product emphasizes environmental sourcing of raw honey to support job creation and conservation. Despite the failed deal, the brand persisted and continues selling multiple varieties of honey wine several years after the television appearance.
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