"We want the "perfect" plan before we share it. But if you've ever felt like a blank page was staring back at you, you know that absolute clarity is often the enemy of a great idea. I recently ran a workshop called "Writing Clear Requirements for Humans and AI" that explored a different path: using "Vibe Coding" (rapid prototyping) not to build a final product, but to explore the messy, conceptual space where the best ideas live."
"In a recent post, I wrote about how creativity requires just enough confusion to actually work. We need to be a little surprised to find something new. Vibe coding for PMs is exactly that. It isn't about becoming an engineer; it's about making your thinking much stronger earlier in the process. It's about "rubber ducking" your decisions, externalizing your thinking so you can look at it in a more objective way, with a machine before you bring it to your team."
"This Gem acts like a consultant, interviewing you to extract the "what" and "why" of your project. Step-by-Step: It guides you through sections like Goals, Critical User Journeys (CUJs), and "Moments That Matter" - those key points of high emotion where the experience is won or lost. Fill the Gaps: If you're stuck, it can even suggest content to help spark your thinking."
AI-driven rapid prototyping called "Vibe Coding" enables Product Managers to explore messy conceptual space rather than produce final code. Embrace "just enough confusion" to spark creativity and surface novel ideas. Externalize decisions through "rubber ducking" with a machine to make thinking stronger earlier in the process. Use a Spec Brief Coach to interview for Goals, Critical User Journeys, and Moments That Matter, and to suggest content when stuck. The practice produces a structured markdown spec that becomes shared context. Treat early imperfect or "bad" ideas as exploration tools to iterate toward battle-tested requirements.
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