"I feel like this trend has been bubbling for a while and might reach a boiling point in the new year. You see brands opting for an almost carefree irreverence with cute, bubbly cartoon characters on what would otherwise have been pretty elevated or buttoned-up categories," says Adeline Chong, creative director at Studio Chong.
"Undoubtedly, a standout trend that has the potential to transform the design process is the elevation of creativity through AI. AI can assist designers in generating and exploring new design options, helping them push boundaries and create unique and innovative solutions."
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